Integration with Marketing Center

What does this mean for me?

As a RealPage customer, you will benefit from a new, intuitive user interface and enhanced workflows for managing media in Marketing Center. These enhancements are powered by the PropertyPhotos platform.

No. The update is intended to enhance your experience in Marketing Center and ensure ease with searching and managing digital assets.

You will see new “PropertyPhotos” left-menu option in Marketing Center which is where you’ll navigate for managing media. This is a change from where media is accessed today under “Property Profile.” If you currently have media/digital assets in Marketing Center, after the June release, PropertyPhotos will automatically categorize your assets using Artificial Intelligence (AI).

You’ll benefit from a new, stylized interface powered by PropertyPhotos; more streamlined, enhanced workflows; an ultra-efficient way for managing digital content via an AI-driven platform; automatic categorization of assets by keywords; an easier way to find and use the assets you need…and more!

A short overview video is available to help communicate the benefits of PropertyPhotos integration with Marketing Center.

No. Content will be immediately available.

You can continue managing your content in CMS admin, although there are many reasons to embrace all PropertyPhotos has to offer. PropertyPhotos is the first comprehensive solution to centrally manage and protect assets, create professional digital media, and explore property-centric content and points of interest to create an engaging experience for the lifestyle specific to your property.


Yes! You can continue to manage your own content within the PropertyPhotos experience in Marketing Center.

No. Images and floorplans will automatically be available.

Yes! PropertyPhotos’ real estate-specific AI works in the background to eliminate the challenges associated with manually managing folders of content by assisting with automated keywording and categorization. Automated categorization also provides insight regarding content gaps that you can fill to better support your marketing initiatives.

Please contact RealPage Support if you’d like to change the categorization or keywords on your assets. ** Later this year, we plan to introduce functionality for adding and managing your own keywords.

No. There is no additional impact, since tagging is contained in Marketing Center.

No. The changes to Marketing Center coming in June 2019 are meant to enhance the experience for RealPage customers by incorporating elements from our powerful PropertyPhotos platform. We encourage you to contact your RealPage Sales Rep to unlock all that PropertyPhotos has to offer, including creating/ordering new content for your property, protecting your brand, exploring new ways to engage prospects, and more.

Some great ways to learn more include the PropertyPhotos eBook and On-Demand Webcast. Contact your RealPage Sales Rep to get the details!

Does PropertyPhotos photograph during all seasons?

Yes! However, we recommend springtime through summer for exteriors, as the fall and winter seasons present potential weather issues. Depending on your subscription plan, if you have multiple visits included, we would be able to split the exteriors and interiors, capturing interiors immediately, and then capturing exteriors once the weather gets better.

Typical Community photography is completed within a two-hour time limit, while adding Matterport or drone photography will add to the length of the session.

Twilight photography is a product that includes our Community photography product. Twilight photography captures exteriors of a property during the twilight hour, when many property exterior lights are on, giving a different look and feel loved by clients and prospects alike.

We appreciate having someone from the property to accompany the photographer; however, an alternative is to supply keys for the photographer to access areas that are locked (the gym or pool, for example).

Contact your assigned photographer if the schedule date and time is outside of the 24-hour window from the shoot. If it is within 24 hours of the scheduled date and shoot, please contact Photodesk@realpage.com or call 1-888-952-5469.

If you have more than one model unit available, we will start with the largest model unit first. We will add additional units if time allows, focusing on areas that offer the most differentiation (kitchen or living area, for example).

We will photograph an empty unit. Please make sure there are working lightbulbs installed in the unit (if applicable). We do not photograph occupied units.

We can fix grass (both color and dead patches) as well as pools. We have not yet included the option to add flowers or to add leaves to trees.

What do I need to provide for a floorplan?

We'll need your property's most up-to-date 2D floorplan diagrams. These floorplans need to include legible labels and dimensions, total square footage, and placement icons showing appliances and fixtures.

No. We create virtual tours using the 3D furnished floorplans we create. That way, VTs and 3D images will always match.

We will provide a gallery for you to review your content, request changes, and make approvals.

One round of revisions is included at no additional cost.

We can still make your floorplans. We will need your architectural diagrams and interior design details. You can find options for finishes and materials on the implementation forms.

You can use the same images on both property sites but would need to purchase a license for the floorplans for both properties. For SEO value, we recommend creating a completely new order for that property.

How do I prepare my property for my video shoot?

Your video producer will send you a list of ways to prepare for your video shoot once you schedule your shoot.

Our videographers are self-sufficient, so they can typically shoot the video without much assistance. However, they will need a point person who can answer their questions and give them access to the model unit or any other locked amenities.

You can reschedule your video shoot up to 48 hours before the scheduled filming date and time for any reason at no additional charge. If our videographer is unable to film the exterior of the property due to inclement weather, your producer will reschedule filming to a later date at no additional charge. If you reschedule within 48 hours of the shoot for any reason other than weather, a $400 cancellation fee will apply.

One model unit is included in each video package. We suggest you pick the model unit with the most upgrades and which best reflects your property. We can shoot additional model units for an additional charge.

A furnished model unit is preferred, but we can shoot a vacant unit for you instead.

We can shoot inside local businesses for your video; however, you will need to obtain written permission from the business prior to the video shoot.

No, we can only include media in your video to which you or we have full rights.

Unfortunately, most Top 40 artists don’t often give rights to their songs, and it is cost prohibitive even when they do. However, we can usually find songs in our library that have a similar vibe/sound.

You cannot Photoshop video the way you can photos, which is why consumers find video more reliable. We recommend that you make sure the property looks exactly the way you want it to appear in the video prior to the video shoot.

You will get a first draft for review and one round of free revisions, so make sure all parties who have a say in the video review it before you submit changes, then submit all edits at one time.

We can send you the file at an additional charge. However, the video link and code can be used almost anywhere online, so you may not need the file. We will upload your video to a list of certain sites for no additional charge. Please ask your producer for more information.

We can add your video to YouTube, Facebook, Instagram and other social media sites at no additional charge. All we need is the login information for each account, and we will add the video for you.

Contact us at video@realpage.com and let us know about your new phone number, address, and/or website. We do charge a nominal fee to update your video and video page, covering the edits, recalling, and re-launching of your video. Your video code and video link will not change, so no action will be required to update your sites.

Yes! There are several options for updating existing videos. If you have high-resolution pictures of your updated property, you can send them to us, and we can replace the old shots with new ones. We can do a partial reshoot if only a few items in your video need updating. We can reshoot the whole video if you would like to refresh all of the footage. Contact us at video@realpage.com for more info and pricing.

You can email arcustomerservice@realpage.com with all of your billing questions.

What kind of reference material will I need to send?

see Client Reference Guide PDF

1-2 weeks to send to implementations. Implementations currently take 2 weeks to complete. We are in the early stages of adjusing the implementations roadmap

Yes, you can.

Yes. Our clients approve their Site Maps through a link we send via Invision.

Yes. Our stlyes are available for viewing in our form gallery.

You will receive one free round of revisions with your order.

Yes, you can.

Yes, you can.

Yes, you can.

In an effort to mitigate risk from our clients uploading watermarked content to RealPage applications and platforms, we will start blocking content that we've identified as having a watermark. This FAQ can address commonly asked questions from clients regarding the failed response they may receive when uploading content to Marketing Center and PropertyPhotos.

Why am I receiving this alert?

PropertyPhotos is committed to ensuring compliance with intellectual property laws, including copyright protection, applicable to the licensing and ownership of content uploaded to our application. Watermark Image Risk Mitigation services help ensure that no unauthorized imagery is uploaded to our platforms and is intended to help reduce your exposure to claims of copyright infringement. When an image containing a watermark is uploaded, our system will recognize this, send an alert, and prevent its upload.

If you’ve received this alert, the image you are trying to upload contains a watermark. Please contact the photographer or content creator and ensure you have legal authorization to use the image(s). If you do have such authorization, please ask that they provide a legally authorized, non-watermarked version and reupload that authorized image.

Cropping an image containing a watermark is not a viable solution and could result in serious legal consequences and financial penalties. To be clear, you are not permitted to crop an image with a watermark and then upload that cropped image. Instead, to the extent you wish to upload an image containing a watermark, you must contact your content creator and obtain an authorized and non-watermarked version of that image to upload.

If you believe the image was flagged in error, please reach out to the RealPage Product Support team by going to https://www.realpage.com/support so that we can investigate further.

Yes. If the watermark is intentionally placed by you, or your organization, please reach out to RealPage Product Support at https://www.realpage.com/support so that we can assist you with uploading the image.